First Capital celebrates strength and empowerment with #FinPowerHer
First Capital Holdings PLC, a subsidiary of JXG (Janashakthi Group) and a leading investment institution in Sri Lanka, shifted the conversation from symbolic celebration to meaningful action with the launch of #FinPowerHer, a practical financial learning experience designed to help women take their first step towards investing and long-term financial independence.
While Women’s Day is often marked by appreciation and recognition, women continue to remain underrepresented in investing and financial decision-making, largely due to limited access to simple and relatable financial education.
#FinPowerHer addressed this gap by creating a welcoming space where women gained clarity, confidence and a tangible starting point to begin their investment journey.
On 6 March 2026, from 12 noon onwards, First Capital opened its doors at its Head Office at Deal Place, Colombo 02, inviting women from surrounding offices and universities within the vicinity to participate in an informal afternoon of conversation, guidance and confidence building.
The experience brought together close to 200 participants and included the launch of a women-friendly investment guide, mini learning sessions that simplified essential investment concepts, one-on-one consultations with financial professionals, and the opportunity to begin their investment journey.
The event also featured interactive elements including a “Financial Freedom” vision board, networking opportunities, and curated takeaway kits designed to encourage goal setting beyond the day itself.
Commenting on the initiative, Deshani Ratnayake, Vice President – Corporate Finance & Advisory at First Capital Advisory Services Ltd, said,
“International Women’s Day should be more than a moment of celebration. It should be a catalyst for capability.
Through #FinPowerHer, we created a practical and accessible entry point for women to begin their investing journey.
Financial empowerment begins with understanding and understanding begins with the right support.”
Adding further perspective, Amaya Gunasekara, Assistant Vice President – Brand & Partnerships, commented,
“Many women hesitate to invest because it feels complex or out of reach.
Our goal was to demystify investing and show that it does not require large capital or prior expertise.
Even a modest beginning can create meaningful long-term impact when supported by knowledge and confidence.”
Financial independence begins with one decision, and #FinPowerHer made that decision simple, practical and achievable, giving women the confidence to take greater control of their financial futures.
About First Capital Holdings PLC
First Capital Holdings PLC is a listed full-service investment institution in Sri Lanka, operating as a primary dealer, corporate finance advisor, wealth manager and stockbroker.
With strong emphasis on upholding stability, fostering a competitive advantage and providing an exceptional customer experience, together with the support of JXG (Janashakthi Group), First Capital focuses on staying true to its ‘Performance First’ ethos.
With over four decades of expertise in providing capital market solutions, the Credit Ratings of First Capital Holdings PLC and First Capital Treasuries PLC (subsidiary) have been upgraded by Lanka Credit Rating Agency Limited (LRA) to ‘A+’ from ‘A’, with a stable outlook.