Janashakthi Life marks 32 years of protecting lives and building trust

Janashakthi Life, a leading brand in the insurance industry and a flagship brand of JXG (Janashakthi Group), marked its 32nd anniversary, celebrating more than three decades of protecting generations of Sri Lankans and building lasting trust and loyalty among its customers.

The anniversary celebration was held in the presence of Founder and Chairman Emeritus, C. T. A. Schaffter, honouring the legacy on which the company was built.

Janashakthi Life commenced commercial operations in 1994 as Sri Lanka’s first specialised life insurer and has since spent more than three decades evolving with the changing needs of its customers, while building a trusted brand through innovative protection solutions and a strong focus on customer needs.

The company has pioneered specialised protection solutions, introduced covers such as COVID Cover, AIDS Cover, and Military Cover, while also expanding access to life insurance for customers aged 70 and above, with coverage available up to age 80.

Today, Janashakthi Life has surpassed LKR 41.1 billion in assets and maintains an A- rating from Lanka Rating Agency, reflecting its financial strength and stability.

Its equity base of LKR 16.7 billion further supports its ability to meet its long-term commitments to policyholders.

The strength of the Janashakthi Life brand has also been recognised through several accolades in 2026, including recognition among Sri Lanka’s 50 Best Workplaces™, Top 20 Women-Friendly Workplaces, and Sri Lanka’s 20 Great Workplaces for Young Talent.

The brand was also recognised among Sri Lanka’s Top 5 Most Loved Life Insurance Brands and Brand Finance’s Sri Lanka 100 Most Valuable Brands.

For more than three decades, Janashakthi Life has built its reputation through a commitment to protecting lives, responding to changing customer needs, and creating relationships founded on trust.

Its 32-year journey reflects the enduring confidence placed in the brand by generations of Sri Lankan families.

About Janashakthi Life

Janashakthi Life, the flagship life insurance company of JXG (Janashakthi Group), has been protecting and empowering Sri Lankans since 1994.

Licensed by the Insurance Regulatory Commission of Sri Lanka (IRCSL), the company serves customers through an expanding network of over 76 branches across the island.

Guided by its purpose of 'Uplifting Lives and Empowering Dreams,' Janashakthi Life continues to deliver innovative life insurance solutions while creating long-term value for customers, employees and stakeholders

Image caption - Janashakthi Life celebrates over three decades of protecting generations of Sri Lankans and building lasting trust and loyalty among its customers in the presence of its founder and Chairman Emeritus, C. T. A. Schaffter.