MasterCard has launched a dedicated app for its Priceless Surprises campaign which will in time let advertisers such as Citibank and American Airlines geo-target consumers with spontaneous treats.
Following months of build-up, the first ever Girl Power Inter-School Old Girls Sports Meet kicks off this Sunday, March 8, 2015, at the Sports Ministry Grounds. Join the “Old Girls” from six of Colombo’s leading schools, as they mark International Women’s Day with a day of competition and spirit.
Pinterest is to test animated Pins on its feeds to provide advertisers with more ways to engage users with specialised content.
Facebook is reportedly working on a competitor to Twitter’s mobile ad distributor MoPub, according to Bloomberg.
Honda is asking fans to pose wearing their best race faces in a marketing stunt to generate additional buzz around its latest Civic Type R’s debut at the Geneva Motor Show.
Coca-Cola is harmonising its four distinct brands into one marketing strategy that scraps brand campaigns in order to level the playing field for its smaller Coca-Cola Zero and Coca-Cola Life brands to grow in a more cost-effective way.
Startup Shyp, which provides pick-up, packaging, and sending services, has announced “Shyp Returns” which allows for returning online orders to participating retailers.
Regus Sri Lanka, the local arm of the world's largest provider of flexible workspace, has revealed details of a recent global study conducted by Regus on “The realities of remote working”.
Whirlpool, one of the world’s foremost global appliance brands have announced that they have entered into an agreement with Softlogic Retail (Pvt) Ltd, a fully owned subsidiary of Softlogic Holdings PLC to market and distribute Whirlpool products in Sri Lanka.
Following the recent recommencement of the Colombo – Jaffna railway service, Mobitel today unveiled its latest mTicketing counter at the Jaffna railway station.
