Another 43 Ceylinco Life sales officers graduate with diplomas in Financial Sales Management

Another 43 Ceylinco Life sales officers graduate with diplomas in Financial Sales Management

Businesscafe - A group of 43 sales officers of Ceylinco Life recently graduated with diplomas in Financial Sales Management, under a programme tailor-made for the life insurance market leader by the Sri Lanka Institute of Marketing (SLIM).

Covering subjects such as Financial Planning, Communication, Analytical Skills Development, Time Management, Financial Markets, and Taxation among others, the bespoke diploma programme was introduced by Ceylinco Life to enhance the skills, knowledge, and competencies of its sales personnel, and to nurture a highly proficient sales force capable of tapping into premier markets and delivering exceptional services to customers.

The nine-month course programme includes contemporary coursework, examinations and assignments to ensure a well-rounded education for the candidates.

Speaking at the graduation ceremony, Ceylinco Life Executive Director/Chief Operating Officer Mr Samitha Hemachandra said the company had from its inception, placed special emphasis on developing and rewarding professionalism among the members of its sales force.


“We led the way in equipping our sales professionals with digital tools, pushed them to obtain professional qualifications from leading international bodies relating to life insurance, to qualify for Million Dollar Round Table membership, and to improve their knowledge in finance,” he said.


“As a result, they have earned the respect of the community and their peers, and built stable and lucrative careers with Ceylinco Life.”

SLIM President Prof. Jayantha N. Dewasiri said:


“Promoting professional competence as a contributor to the economic growth of our country is one of the objectives of SLIM.


In furtherance of this, we provide professional education to thousands of Sri Lankans every year, and are happy to support Ceylinco Life’s efforts to advance the careers of its sales officers though professional development. This is an example to other corporate entities.”

Ceylinco Life’s senior directors Messrs. Devaan Cooray and Palitha Jayawardena, Director/Deputy CEO Mr Ranga Abeynayake, SLIM Vice President – Education & Research Dr Dilhan Sampath Jayatilleke, CEO Mr Chamil Wickremasinghe other distinguished guests attended the graduation ceremony at the Ceylinco Life Auditorium.

Voted the Peoples Life Insurance Service Provider of the Year for the 19th consecutive year in 2025, Ceylinco Life was adjudged Sri Lanka’s Brand of the Year in 2022 and 2023 and was named one of the 10 Most Admired Companies in Sri Lanka in 2023 by the International Chamber of Commerce Sri Lanka (ICCSL) and the Chartered Institute of Management Accountants (CIMA).


The Ceylinco Life brand and was also ranked the ‘Most Valuable Insurance Brand in Sri Lanka’ across both life and general insurance categories in 2023 by Brand Finance.

Ceylinco Life has been the country’s leading life insurer for 21 of the 37 years it has been in existence and provides innovative life insurance solutions which offer protection while de-risking the goals and ambitions of the Company’s policyholders.

 

Photo caption Ceylinco Life’s latest batch of graduates in Financial Sales Management with Directors of the company and representatives of SLIM.

Last modified on Tuesday, 03 June 2025 11:38